Know what is actually creating demand.
Compass helps growth and marketing teams connect campaign performance, CRM, calls, support, and warehouse data without turning every readout into an attribution debate.
Priya Desi
@compass Which channels, campaigns, and messages are driving qualified demand and activated customers?
Turn messy demand questions into sharper bets.
Campaign readouts, funnel definitions, message signals, and next tests stay in the same thread while the budget decision is still live.
Campaign answers while budget is moving
Ask what is working while spend, creative, and channel mix are still on the table.
Answers tied to funnel context
Compass brings curated campaign, CRM, warehouse, and funnel context into Slack or Teams so teams can move from readout to next bet.
Curated context
WAU = users with a core workspace event in the trailing 7 days. Login-only activity is excluded.
with wau_events as (
select user_id,
date_trunc('week', event_time) as week
from product_events
where event_name in ('project_created',
'query_run', 'teammate_invited',
'shared_answer_viewed')
group by 1, 2
)
select week, count(*) as weekly_active_users
from wau_events
group by 1Stop wasting time on attribution debates
Stop losing the meeting to which dashboard, window, or handoff definition is supposed to count.
Show-your-work answer paths
Compass answers like an analyst and shows the datasets, SQL, campaign windows, and approved definitions behind the result.
Meta Ads
creative signal
Google Ads
search intent
Gong
objections
Mine signal from every market touch
The useful demand signal is already spread across campaigns, calls, support, and product behavior.
Find patterns across messy sources
Compass connects performance data, Gong calls, support themes, and product usage so repeated objections and latent demand become evidence.
Turn the readout into the next message test
Use paid-channel signal as input, then draft the concrete copy update while the campaign is still live.
MCP Servers for campaign work
Compass can read Meta Ads and Google Ads context, then draft the proposed message update in Notion and prep the slide for the readout.
How growth teams adopt Compass
Pick one concrete growth workflow: run a weekly campaign readout, or mine message signal across ads, calls, support, and product behavior. Then expand once funnel logic and review loops are working.
Pick one campaign readout
Data teams connect campaign performance, CRM, warehouse, Gong, and support context behind one active channel or launch.
Ask what is actually working
Growth teams ask which channels, messages, and segments are driving qualified demand while budget decisions are still live.
Review attribution gaps
Data teams see where source tags, handoff definitions, or campaign windows are missing and turn those gaps into the data roadmap.
Run recurring campaign readouts
Growth teams can self-serve common campaign questions while data teams keep approved funnel logic and context under review.
